Online Video Marketing Airport Taxi Transfers
I recently discovered an interesting development relating to online video marketing and the airport taxi transfer business sector. Google have applied their infamous algorithms to this market place. It would appear key words such as airport taxi transfer, London airport taxi transfer, airport taxi transfers and any derivative thereof, have been targeted to prevent the use of video marketing.
This particular market sector has attracted a plethora of user generated video created content (ugvc) none of, which feature within the first 3 pages of Google for airport taxi transfer, London airport taxi transfers or any other version.
Why is this? The answer is simple these key words/phrase are extremely competitive and as such Google have recognised their pound value. Hence they have effectively blocked any form of video marketing, which could result in an organically listing appearing within the ‘everything search’ category. See fig 1.
However, the same cannot be said to be true when the same key words are used in the ‘video search’ category. This brings up all the relevant videos which have been optimised for the key words/search terms. See fig 2.
If you’d like to find out more about this and any other small business web-based video related marketing click here, send an email to Steve or call 07968 675 283.